Challenge

Benchmarking

BENCHMARKING

Benchmarking is a process of measuring the performance of a company’s products, services, or processes against those of another business considered to be the best in the industry, “best in class.” The point of benchmarking is to identify internal opportunities for improvement. By studying companies with superior performance, breaking down what makes such superior performance possible, and then comparing those processes to how your business operates, you can implement changes that will yield significant improvements.

That might mean tweaking a product’s features to more closely match a competitor’s offering, or changing the scope of services you offer, or installing a new customer relationship management (CRM) system to enable more personalized communications with customers.

There are two basic kinds of improvement opportunities: continuous and dramatic. Continuous improvement is incremental, involving only small adjustments to reap sizeable advances. Dramatic improvement can only come about through reengineering the whole internal work process.

STEP-BY-STEP BENCHMARKING

Benchmarking is a simple, but detailed, five-step process:

  • Choose a product, service, or internal department to benchmark.
  • Determine which best-in-class companies you should benchmark against, which organizations you’ll compare your business to.
  • Gather information on their internal performance, or metrics.
  • Compare the data from both organizations to identify gaps in your company’s performance.
  • Adopt the processes and policies in place within the best-in-class performers.

Benchmarking will point out what changes will make the most difference, but it’s up to you to actually put them in place.

In order to benchmark anything, you need to have quantitative data available to study. That means breaking down internal processes to calculate performance metrics. Quantify everything, because only quantifiable information can be accurately compared.

BENEFITS

In addition to helping companies become more efficient and profitable, benchmarking has other benefits, too, such as:

  • Improving employee understanding of cost structures and internal processes
  • Encouraging team-building and cooperation in the interests of becoming more competitive
  • Enhancing familiarity with key performance metrics and opportunities for improvement company-wide

In essence, benchmarking helps employees understand how one small piece of a company’s processes or products can be the key to major success, just as one employee’s contributions can lead to a big win.

REQUIREMENT

Benchmark with presently available cars in the market for the following case.

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.

Note: Pughazhyendhii is fond of big cars

In my view,

I would suggest Diesel Engine Vehicle, SUVs and Sedans is preferrable.

SUGGESTION OF CARS:

  • MURUTI SUZUKI BELENO
  • TATA NEXON
  • HYUNDAI VENUE
  • MURUTHI SUZUKI VITARA BREZZA
  • HUNDAI GRAND I10 NIOS
  • FORD ECOSPOR
  • MARUTHI SUZUKI SWIFT
  • MARUTHI SWIFT DZIRE

MODELS/SPECIFICATION:

HYUNAI VENUE: diesel

cost: 9.5-10lakhs

MODEL:

Specifiactions Summary:

Mileage (ARAI) kmpl: 17 Kmpl to 23.7Kmpl

Fuel Type: Petrol / Diesel

fuel tank capacity:45L

kerb weight:1081-1230kg

Transmission: Manual / Automatic

displacement:1493cc

max power:98.6hp / 4000rpm

Length Width Height: 3995*1770*1605

Seating Capacity: 5

Boot Space: 350 L

Power:98.6 bhp/4000rpm

Torque: 240.26nm / 1500-2750rpm

Engine Displacement: 998 CC / 1396 CC

Gear Box: 7-Speed

FEATURES:

  • Power steering
  • anti lock braking system
  • driver airbag
  • automatic climate control
  • alloy wheels
  • power windows front
  • air conditioner
  • passenger airbag
  • fog lights-front.

2.TATA NEXON:(petrol)

cost: 8.47 Lakh

MODEL:

SPECIFICATIONS SUMMARY:

  • Mileage (ARAI) kmpl:17 Kmpl to 21 Kmpl
  • fuel type: petrol
  • fuel tank capacity:44L
  • Gear Box:6 SpeedFuel

  • Type:Petrol / Diesel

  • Transmission:Manual / Automatic

  • Driving Range 773 Km
  • Length Width Height:3994*1811*1607

  • Seating Capacity:5Boot Space:350

  • Power:108.5bhp@3750rpm

  • Torque:260Nm@1500-2750rpm

  • Engine Displacement:1198 CC / 1497 CC

FEATURES:

  • Power steering
  • anti lock braking system
  • driver airbag
  • automatic climate control
  • alloy wheels
  • power windows front
  • air conditioner
  • passenger airbag
  • fog lights-front.

MURUTHI SUZUKI BELENO:(diesel)

cost: 9.62 lakhs

MODEL:

SPECIFICATIONS SUMMARY:

ARAI Mileage:22.94kmpl

displacement:1197cc

power:90hp

fuel type:

fuel tank capacity:37L

Torque:113 n.m

seating: 5

Weight:1410Kg

Engine:1.2L 90HP in-line 4

Emission Norm compliance Bs vi

engine displacement :1197cc

Transmission:Automatic

FEATURES:

  • Power steering
  • anti lock braking system
  • driver airbag
  • automatic climate control
  • alloy wheels
  • power windows front
  • air conditioner
  • passenger airbag
  • fog lights-front.

MARUTI SUZUKI VITARA BREZZA:petrol

cost:9.3 Lakhs

MODEL:

SPECIFICATION SUMMARY:

ARAI mileage:18.76Kmpl

Engine displacement:1462

Max power :103.26hp / 6000rpm

fuel type:petrol

fuel tank capacity:48.0

seating capacity:5

max torque: 138nm / 4400 rpm

transmission : Automatic

krb weight:1135-1150Kg

Gross weight:1600Kg

FEATURES:

  • Power steering
  • anti lock braking system
  • driver airbag
  • automatic climate control
  • alloy wheels
  • power windows front
  • air conditioner
  • passenger airbag
  • fog lights-front.

HUNDAI GRAND I10 NIOS:petrol

cost: 8.11 Lakhs

MODEL:

Specifications

ARAI Mileage :20.7kmpl

city milage:11kmpl

displacement: 998-1197cc

fuel: petrol

fuel tank capacity:37-60l

torque:95-190 n-m

seating: 5

Engine: 1.2L 83hp inline 4

Transmission :5 speed manual

FEATURES:

  • Power steering
  • anti lock braking system
  • driver airbag
  • automatic climate control
  • alloy wheels
  • power windows front
  • air conditioner
  • passenger airbag
  • fog lights-front.

FORD ECOSPOR:petrol

cost:8-10 Lakhs

MODEL:

SPECIFICATION SUMMARY:

milage (ARAI):14Kmpl-23Kmpl

displacement:1496-1498cc

fuel type:diesel/ petrol

fuel tank capacity:52L

length:3998mm

width:1765mm

height:1647mm

seat: 5

Weight: 1660Kg

Engine:1.5l 122hp inline 3

gear box:5 speed

transmission:Automatic / manual

Torque:149-215 n-m @ 1750-3250rpm

power:98.96 bhp @3750rpm

FEATURES:

  • Power steering
  • anti lock braking system
  • driver airbag
  • automatic climate control
  • alloy wheels
  • power windows front
  • air conditioner
  • passenger airbag
  • fog lights-front.

Lets took into differentce between cars Mention above and select which is suitable for The above conditions.

among them i recommended

HYNDAI VENUE

FORD ECOSPO

both this model cars are suitable and its best for the above family.

comparison betweem the hyundai venue and ford ecosport

BRAND NAME

HYUNDAI

FORD

VARIENT

1.2 KAPPA MTE

1.5L PETROL AMBIENTE

ON ROAD PRICE

9.5 Lakhs

10Lakhs

FUEL TYPE

Petrol

Petrol

FUEL TANK CAPACITY

45 L

52 L

BODY TYPE

SUV

SUV

MAX POWER (BHP&RPM)

98.6 BHP/4000RPM

98.96 BHP @3750RPM

MILEAGE(ARAI)

17.52

15.9

BOOT SPACE

350 L

352 L

ENGINE DISPLACEMENT

1197CC

1496CC

SEATING CAPACITY

5

5

TRANSMISSION TYPE

MANUAL

MANUAL

SAFETY

ANTI LOCK BREAKING SYSTEM

ANTI LOCK BREAKING SYSTEM

TOP SPEED

150KMPH

170KMPH

DIMENSTIONS AND CAPACITY

HYUNDAI

FORD

LENGTH

3995mm

3988mm

WIDTH

1770mm

1765mm

HEIGHT

1590mm

1647mm ( with out rails)

KERB WEIGHT

1169Kgs

1188Kgs

WHEEL BASE

2500mm

2519mm

GROUND CLEARANCE

200mm

200mm

WHEEL SIZE

15 INCHES

13-19 INCHES

PROS AND CONS

PROS OF HYUNDAI:

  • Feature-rich SUV,
  • Internet Connectivity.
  • Multiple Engine Options,
  • Easy to drive, value based imt a plus point
  • Great engine options including diesel and turbo petrol
  • Looks nice, cabin is well paid out too

CONS:

  • Less Legroom Space for taller Person
  • Less Spacoius on Back Seat.
  • Pick-Up in top gears.
  • Long waiting period for some versions
  • Space isn't in the league of the Nexon

DETAILED COMPARISON OF VENUE AND ECOSPORT

Safety

Venue comes loaded with ABS (Anti-lock Braking System), Central Locking, EBD (Electronic Brake-force Distribution), ISOFIX (Child-Seat Mount). EcoSport has ABS (Anti-lock Braking System), Central Locking, EBD (Electronic Brake-force Distribution).

Engine

Venue comes with a 4 cylinder, 1197 cc, Kappa 1.2 L MPi Petrol Petrol Engine which can generate 84 PS @ 6000 rpm power and 114 Nm @ 4000 rpm torque. Ford EcoSport, on the contrary comes with a 3 cylinder, 1496 cc, 1.5 litre petrol Engine Petrol engine which can generate 122PS@6500rpm power and 149Nm@4500rpm torque.

Warranty

Hyundai Venue has a warranty of 3 Years/Unlimited Kms and Ford EcoSport has 3 Years Warranty.

Body

Venue has 5 doors and 5 seats. It is an SUV with 350 Litres boot space, 45 Litres fuel tank capacity and a ground clearance of 200 mm. It is 1770 mm wide, 1590 mm high and 3995 mm long. It has 1168 Kg kerb weight and 2500 mm wheel base. Alternativelly, EcoSport is an SUV with 5 doors and 5 seats, 52 Litres fuel tank capacity, 352 Litres boot space, 200 mm ground clearance. It has 1647 mm (without rails) height, 3988 mm length, 1765 (w/o mirrors) mm width, and 1188 Kgkerb weight .

Transmission

Hyundai Venue comes with FWD (Front Wheel Drive) and 5 Speed Manual transmission. And EcoSport comes with FWD (Front Wheel Drive) and 5 Speed Manual transmission.

Brakes, Suspensions and Tyres

Venue has Ventilated Disc brakes, Mc Pherson Strut With Coil Spring Rear suspension with Coupled Torsion Beam Axle with coil spring suspension and Drum brakes in rear wheels. It has a 195/65 R15 front tyre size. Contrastingly, Ford EcoSport has Independent Mc Pherson suspension and Ventilated Disc brakes in 195/65 R15 sized front wheels. It has Drum brakes in rear wheels.

As we seen in the clear cut about the 2 different cars hyundai and ford ecosport,

Among both of them i would like to suggest HYNDAI is the best for the Mr. D.S. Pughazhyendhii family

CONCLUSION

from the above 4 cars i'm suggesting a tata nexon car for high on safety and an aggressive look.

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