Benchmarking
What is Benchmarking in Marketing and Manufacturing?
Benchmarking is a comparative assessment exercise that helps manufacturers understand and measure their performance relative to their competitors and industry standards. Periodical benchmarking exercise can establish a consistent feedback loop that can help optimize performance and efficiency. It enables the manufacturer to make business critical decisions regarding areas for focus and prioritization of resources.
Mr. D.S. Pughazhyendhii Dilema
| S.No. | CAR | PRICE | MILEAGE |
FUEL TYPE |
SEATING CAPACITY | ENGINE SIZE | MANUFACTURER WARRANTY | RATINGS(OUT OF 5) | REMARKS FOR Mr. D.S. Pughazhyendhii | |
| 1. | Maruti Brezza VXi![]() |
₹ 9.46 Lakh | 20.1 km/l | Petrol | 5 | 1462 cc |
2 Years 40000 km |
5 |
|
|
| 2. | Tata Nexon XM Plus (S)![]() |
₹ 9.75 Lakh |
17.5 km/l |
Petrol | 5 | 1199 cc |
2 Years 75000 km |
3.9 |
|
|
| 3. | Mahindra XUV300 W4 1.5 Diesel![]() |
₹ 9.60 Lakh | 20 km/l | Diesel | 5 | 1497 cc | 3 Years | 4.1 |
|
|
| 4. | Kia Sonet HTK 1.5![]() |
₹ 9.79 Lakh |
24.1 km/l |
Diesel | 5 | 1493 cc | 3 Years | 4.7 |
|



