Benchmarking
Benchmarking
Benchmarking is the process of analyzing the choices of similar products based on the selection factor and deducing it to final conclusion.
In automobile industry benchmarking involves in the comparison between the similar product or services or process on some dimensional performance.
Here, Benchmarking of four cars which meets the basic requirments of Pughazhyendhi
Renault Duster 9.85lakh
Hyundai Venue 8.74 lakh
Tata Nexon 8.42 lakh
Toyota Urban Cruiser 8.87 lakh
Renault Duster vs Hyundai Venue vs Tata Nexon vs Toyota Urban Cruiser
Engine Benchmarking
Dimension and Weight Benchmarking
Suspensions, Brakes, Steering and Tyers Benchmarking
Safety Benchmarking
OverAll Rating
Results of Benchmarking
Engine Type
Max Power and Torque
Mileage
Child Seat Anchor Point
NCAP Rating
OVERALL Rating
CONCLUSION
From the result of all Benchmarking, TATA NEXON has good aspects, it has
- 1.2L Turbo charged Engine
- MAX Power and Torque
- 17KM mileage
- Child Seat anchor point
- it has NCAP Rating of 5star
- OVERALL rating of 4.7 out of 5
MY SUGGESTION to Mr. D.S. Pughazhyendhii is TATA NEXON is the Good Option under His budget between 8 to 10 lakhs.