Benchmarking
BENCHMARKING
Benchmarking is a process of measuring the performance of a company’s products, services, or processes against those of another business considered to be the best in the industry, “best in class.” The point of benchmarking is to identify internal opportunities for improvement. By studying companies with superior performance, breaking down what makes such superior performance possible, and then comparing those processes to how your business operates, you can implement changes that will yield significant improvements.
That might mean tweaking a product’s features to more closely match a competitor’s offering, or changing the scope of services you offer, or installing a new customer relationship management (CRM) system to enable more personalized communications with customers.
There are two basic kinds of improvement opportunities: continuous and dramatic. Continuous improvement is incremental, involving only small adjustments to reap sizeable advances. Dramatic improvement can only come about through reengineering the whole internal work process.
STEP-BY-STEP BENCHMARKING
Benchmarking is a simple, but detailed, five-step process:
- Choose a product, service, or internal department to benchmark.
- Determine which best-in-class companies you should benchmark against, which organizations you’ll compare your business to.
- Gather information on their internal performance, or metrics.
- Compare the data from both organizations to identify gaps in your company’s performance.
- Adopt the processes and policies in place within the best-in-class performers.
Benchmarking will point out what changes will make the most difference, but it’s up to you to actually put them in place.
In order to benchmark anything, you need to have quantitative data available to study. That means breaking down internal processes to calculate performance metrics. Quantify everything, because only quantifiable information can be accurately compared.
BENEFITS
In addition to helping companies become more efficient and profitable, benchmarking has other benefits, too, such as:
- Improving employee understanding of cost structures and internal processes
- Encouraging team-building and cooperation in the interests of becoming more competitive
- Enhancing familiarity with key performance metrics and opportunities for improvement company-wide
In essence, benchmarking helps employees understand how one small piece of a company’s processes or products can be the key to major success, just as one employee’s contributions can lead to a big win.
REQUIREMENT
Benchmark with presently available cars in the market for the following case.
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
In my view,
I would suggest Diesel Engine Vehicle, SUVs and Sedans is preferrable.
1. TATA NEXON
the Tata Nexon is a 5-star rated car.
It was the first compact SUV to get this accreditation as well.
Tata Motors ensured that the Nexon is suitably kitted and gets all the right goodies including a sunroof and petrol/diesel engines with auto transmissions as well.
The Tata Nexon has a 1.2-litre turbo petrol good for 120hp of power and 170Nm whereas the 1.5-litre diesel makes 110hp and 260Nm. Both engines are available with a 6-speed manual or AMT.
Prices of the Nexon start from Rs 6.99 lakh, ex-showroom.
SPECIFICATION
- comes with two variation manual and ATM
- ARAI mileage 21.5 kmpl, city 14.03 kmpl
- it is a 5 seated car.
-
Max Power (bhp@rpm) 108.5bhp@4000rpm -
Max Torque (nm@rpm) 260Nm@1500-2750rpm - BODY TYPE :SUV
HIGHLIGHTED SPECS
it has 5 star in crash test.
boot space=350 in liters.
SAFETY SPECS
- airbags.
- anti-lockbraking system
- brake assist
- cental locking
- power door locks
- child safety locks
- anti- theft alarm
- back cam.
DIMENSIONS 3993 MM IN LENGTH, 1811 MM IN WIDTH,1606 MM IN HEIGHT, WHEEL BASE OF 2498 MM
ON ROAD PRICE STARTING FROM 7.09 LAKHS
CRASH TEST REPORT
2. VITARA BREEZA
vitara breeza is a 4 star rating car for safety.
The Maruti Suzuki Vitara Brezza has got a 4-star rating from GNCAP.
It also got a facelift earlier this year and at the same time, also has a new petrol engine now.
This 1.5-litre motor is good for 104hp of power and 138Nm.
It can be ordered with a 5-speed manual or AMT.
Maruti also adds a mild-hybrid system to the equation that equates to a good mileage on-road.
Prices of the Brezza start from Rs 7.34 lakh, ex-showroom.
suzuki gives a lot of customized option than any other model.
SPECIFICATION
it comes with manual and ATM
ARAI mileage=17 to 18 kmpl city mileage=24.3kmpl
| Max Power (bhp@rpm) | 103.26bhp@6000rpm |
| Max Torque (nm@rpm) | 138nm@4400rpm |
turning radius 5.2M
boot space 328 litre
it is a 4 speed varient
gross vehicle weight= 1600kg
HIGHTLIGHTED SPECIFICATION
adjustable steering
automatic climate control
SAFETY SPECS
anti lock braking system
center locking
child safety lock
rear cam
automatic head lamp
and also on...
DIMENSIONS
LENGTH = 3995,WIDTH=1790,HEIGHT=1640,BOOT SPACE 328 L,WHEEL BASE 2500MM
GROSS WEIGHT 1600 KG.
ON ROAD PRICE 7.51 - 11.41 laks based upon customisation.
CRASH TEST REPORT
3. RENAULT TRIBER
Pushing the envelope is something Renault does best.
And here, without a shadow of doubt, is proof.
The design is outstanding, the packaging is brilliant, and then, as you stand there going wow, you are hit with the killer price.
Renault managed to deliver all this: the impressive build, the high-quality bits, the generous amount of kit, and seven usable seats.
The main thing is renualt firm working hardly to bring a 7 seater car with 4m sub category. it's a one of the reason why the car price was economic we would the price is also equal to the 5 seater in the market.
SPECIFICATION
| Max Power (bhp@rpm) | 71bhp@6250rpm |
| Max Torque (nm@rpm) | 96Nm@3500rpm |
Transmission type: automatic 5 speed.
It is a MUV
ARAI MILEAGE 18.2 kmpl.
Boot space 84 litre
Seating capacity 7
HIGHLIGHTED SPECIFICATION
It is a 7 seater MUV with affortable price range
it has a ATM varient within 8 laks
adjustable steering.
SAFETY SPECS
anti locking braking system
brake assist :no
passenger air bag
side impact beam
pedastrian protection
central locking
DIMENSIONS length 3990mm, width 1739mm,height 1643mm, wheel base 2636mm
CRASH TEST REPORT
4.HYUNDAI VENUE
Hyundai India has launched hyundai venue mIT at Rs 10 lakh (ex-showroom).
It’s offered with the 120PS 1.0-litre turbo-petrol engine and comes in two variants.
The clutchless transmission utilises a 6-speed gearbox and takes care of the clutching duties.
Hyundai has also introduced a new Sport trim which comes with plenty of sporty cosmetic enhancements.
Moreover, there’s a new top-spec S+ variant introduced in the 1.2-litre petrol variant which is priced from Rs 8.32 lakh (ex-showroom).
SPECIFICATION
ARAI Mileage 18.15 kmpl, city mileage 10.25 kmpl
fuel type petrol
type SUV
| Max Power (bhp@rpm) | 118.35bhp@6000rpm |
| Max Torque (nm@rpm) | 171.6Nm@1500-4000rpm |
BOOT SPACE 350 litres
Transmission type : automatic
gear box 7 speed DCT
HIGHLIGHTED SPECIFICATION
Gearbox 7 speed DCT
Head lamp Escort function
Rear defogger with timer.
SAFETY SPECS
Anti lock braking system
Brake assist :no
center locking
Child safety lock
driver air bag and passanger air bag
speed sensing auto door lock
impact sensing auto door unlock.
DIMENSIONS OF VENUE LENGTH =3995 ,WIDTH 1770=,HEIGHT=1605,BOOT SPACE 350 LITRE,WHEEL BASE 2500mm
CRASH TEST REPORT
REVIEW :
I have selected a vehicle to do a benchmarking for a Pughazhyendhii requirement. the four different cars are has their own unique specifications, for example triber coming with 7 seater (muv). i took this car because i believe Pughazhyendhii liked big cars with affordable prices.
What i'm pretending is for pugazhyendhi his family is a most important one than anything else. as for everyone so i'm litterally focusing on safety rather than speed. now a days mostly all the cars are coming with a air bags. it's is an essential one.
After a complete analyse among the four cars i picked up a TATA NEXON.
- for the reason given below
- It has a 5 star rating in crash test.
- it has a enough cabin space and boot space
- attractive look with sun roof
- brake assist. option
I am just aware of tata which is an indian company. so i believe this was really familier with indian conditions. and in other hands it is increasing our economic.
And it comes with Pughazhyendhii budget.
CONCLUSION
From the above 4 cars i'm suggesting a tata nexon car for high on safety and an aggressive look.