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BENCHMARKING In automobile industry, benchmarking involves the comparison between similar products, services, processes and other fields. This benchmarking helps in comparing the availability and delivery of features in a product. This helps in getting the basis of consumer tests and reviews. With the help of the result…
Akshay P
updated on 15 Apr 2021
BENCHMARKING
In automobile industry, benchmarking involves the comparison between similar products, services, processes and other fields. This benchmarking helps in comparing the availability and delivery of features in a product. This helps in getting the basis of consumer tests and reviews. With the help of the result attained while benchmarking we can arrive at a conclusion in selecting the product by giving particular ranks.
Automotive benchmarking program considers 10 main attributes. They are as follows:
BENCHMARKING WITH PRESENTLY AVAILABLE CARS IN THE MARKET
We can suggest these following cars to Mr. D.S. Pughazhyendhii.
CARS | MARUTI DZIRE VXI AT | MARUTI ERTIGA LXI | HONDA AMAZE E DIESEL | TATA ALTROZ XZ PLUS TURBO |
On Road Price | Rs.8,31,309 | Rs.8,61,061 | Rs.8,73,759 | Rs.9,91,675 |
Fuel Type | Petrol | Petrol | Diesel | Petrol |
Mileage | 24.12 kmpl | 19.01 kmpl | 24.7 kmpl | 19.05 kmpl |
Type | Sedan | MUV | Sedan |
Hatchback |
No. Of Seats | 5 | 7 | 5 | 5 |
No. of Stars given by Users | 4 | 4.6 | 4.3 | 4.7 |
MARUTI DZIRE VXI AT
Maruti Dzire is a Sedan which is available in a price range of Rs. 5.94 - Rs.8.90 Lakh (ex showroom). It is a 5 seater car. It is available in 7 colour variants. It is having a BS6 engine of 1197 cc. It has 2 transmission options: Manual & Automatic. Other specifications of the Dzire include a kerb weight of 880-915Kg, ground clearance of 163 mm and boot space of 378 Liters.
Pros
Cons
MARUTI ERTIGA LXI
Maruti Ertiga is a MUV available in a price range of Rs. 7.69 - 10.47 Lakh(ex-showroom). It is a 7 seater. It is available in 7 colour variants. It is having a BS6 engine of 1462 cc. It has 2 transmission options, Manual & Automatic. Other key specifications of the Ertiga include a kerb weight of 1235, ground clearance of 180 mm and a boot space of 209 Liters.
Pros
Cons
HONDA AMAZE E DIESEL
Honda Amaze is a Sedan available in a price range of Rs. 6.22 - 9.99 Lakh. It is a 5 seater. It is available in 6 colour variants. It has 2 transmission options Manual & Automatic. Other key specifications of the Amaze include a kerb weight of 945kg. It ground clearance of 170mm and it also has a boot space of 420 Liters.
Pros
Cons
TATA ALTROZ XZ PLUS TURBO
Tata Altroz is a Hatchback available in a price range of Rs. 5.69 - 9.45 Lakh. It is a 5 seater. It is available in 5 colour variants. The 2 engine options that are available are BS6 compliant and a single Manual transmission. Other key specifications of the Altroz include a kerb weight of 1036. It has a ground clearance of 165mm and it also has a boot space of 345 Liters.
Pros
Cons
CONCLUSION
We can conclude by selecting Maruti Ertiga as a suggestion for Mr. D.S. Pughazhyendhii. I personally selected this because he likes big cars, Maruti Ertiga is one of the big cars which falls in the price range of 8-10 lakhs. He also need the car for long drives and also for city rides. So this is the most suitable car for him as his family consists of five.
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