Benchmarking
BENCHMARKING
1.1 BENCHMARKING
Benchmarking means checking something by comparison with a old or other competitor product. And it is a process of measuring the performance of a company products, services, or processes against those competitor by this they final the considered best in the industry
1.2 TYPES OF BENCHMARKING
- Internal benchmarking. Internal benchmarking is pretty straightforward
- External benchmarking. External benchmarking is comparing an internal process to that of a competitor or even several other organizations
- Competitive benchmarking
- Performance benchmarking
- Strategic benchmarking
- Practice benchmarking
1.3 ADVANTAGES OF BENCHMARKING
- Improve learning skill.
- It gives idea about existing product.
- It gives clear cut of budget.
- Promote customer satisfaction and loyalty.
1.4 DIS-ADVANTAGES OF BENCHMARKING
- Data exchange is expensive and delicate.
- Lack of Understanding.
- Copying other data.
- Difficult to get information.
2.Benchmarking for Mr. D.S. Pughazhyendhii to buy a car.
He Requirement
- He lives in Bangalore,
- Family Member 5,
- Travelling in city area,
- Budget 8 to 10 lakhs.
- Need Big Car.
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Description/Model |
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Maruti Suzuki Ciaz
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Image |
 |
 |
 |
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Price |
₹ 8.41 Lakh onwards |
₹ 8.96 Lakh onwards |
₹ 9.50 Lakh onwards |
₹ 9.63 Lakh onwards |
|
Mileage |
17-20 kmpl |
20 to 20.6 kmpl |
13.9 to 15.8 kmpl |
17 kmpl |
|
Engine Capacity |
1197 to 1497 cc |
1462 cc |
1330 to 1498 cc |
1493 cc |
|
Safety |
5 Star (Global NCAP) |
4 Star (ASEAN NCAP) |
3 Star (Euro NCAP) |
4.5 Star |
|
Fuel Type |
Petrol & Diesel |
Petrol |
Petrol |
Diesel |
|
Transmission |
Manual & Automatic (AMT) |
Manual & Automatic (TC) |
Manual & Automatic (CVT) |
Manual |
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Seating Capacity |
5 Seater |
5 Seater |
5 Seater |
7 Seater |
|
Front Suspension Type |
Independent, MacPherson Strut |
Independent, MacPherson Strut |
Independent, MacPherson Strut |
Independent, Double Wishbone |
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Independent, MacPherson Strut |
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Coil Springs |
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Rear Suspension Type |
Non-independent, Twist Beam |
Non-independent, Torsion Beam |
Non-independent, Torsion Beam |
Non-independent, Multi-link |
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Type Of Power Assist |
Electric |
Electric |
Electro-Hydraulic |
|
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BRAKES |
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Front Brakes |
Discs |
Discs |
Discs |
Discs |
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Rear Brakes |
Discs |
Drums |
Drums |
Drums |
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SAFETY |
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Airbags |
2 |
2 |
2 |
2 |
|
Anti Lock Brakes Abs |
Yes |
Yes |
Yes |
Yes |
|
Electronic Brakeforce Distribution Ebd |
Yes |
Yes |
Yes |
Yes |
|
Brake Assist Ba |
Yes |
Yes |
Yes |
No |
|
Anti Pinch Power Windows |
No |
Yes |
Yes |
No |
|
Central Locking |
Yes |
Yes |
Yes |
Yes |
|
Speed Sensing Auto Door Locks |
Yes |
No |
Yes |
Yes |
|
Child Safety Lock |
Yes |
Yes |
Yes |
Yes |
|
Isofix Child Seat Mounts
|
Yes |
Yes |
No |
No |
|
EXTERIOR |
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Headlight Type |
Halogen |
Halogen |
Halogen |
Halogen |
- CONCULSION
As per the analysis report of benchmarking i would like to suggest the Maruti Suzuki Ciaz because its lies under the budget and it give good mileage and High CC.