Benchmarking
AIM:
To prepare a report explaining what is Bench-marking, And To finding a good car for Mr.D.S.Pughazhyendhii by comparing the cars.
WHAT IS BENCHMARKING:
It is the process of comparing one's business process and performance metrics to industries bests and/or best practises from other industries.Process benchmarking includes studying process flows, operating system, process technologies and the operation of target firms and departments.
Also it can be defined as the way of discoveing what is the best performance being acived-whether in a particular company ,by a competiter or by entirely different industry. this information can then used to identify gaps n an organization' process to achieve a competative adavantage.
They are three types of benchmarking they are
- STRATEGIC BENCHMARKING: It is used when identifying and analysng world-class performance.Ths form of benchmarking is used most a company needs to go outside of its industry.
- INTERNAL BENCHMARKING: It is used when a company already has established and proven best practices and they smply need to share them.internal benchmarking also may be necessary if comparable industries are not readyly available.
- COMPETITIVE BENCHMARKING: It is used when a company wnats to evaluate its position wthn its when a company needs to identfy industry leadership performance targets.
STEP-BY-STEP ABOUT BENCHMARKING:
Benchmarking is a simple,but detailed,five -step process.
- Choose a product , service , or internal department to benchmark.
- Determine which best -in-class companies you should benchmarking against, which organizations you will comapre your business to.
- Gather information on therir internal performance,or matrics.
- compare the data from both organizations to identify gaps n your company's performance.
- adpot the processes and policies in place within the best-in-class performers.
In order to benchmarking anything, you need to have quantitative data available to study. That means breaking down internal processes to calculate performance metrics.Quantify everything, because only quantfable normation can be accurately compred.
BENIFITS:
In addition to helping companies become more efficient and profitable ,benchmarking has other benefits, too much as, By identifying areas you wish to improve on in your business and benchmarking your existing performance against competitors, your business can strive to enhance your execution tenfold. Using benchmarking this way has allowed businesses to gain strategic advantages over competitors and grow industry averages.
- Monitor Performance: Benchmarking involves looking at current trends in data and projecting future trends depending on what you aim to achieve. In order to know you have been successful, benchmarking needs to be a continuous process. Monitoring performance is an inherent characteristic of it.
- Continuous Improvement: As well as monitoring performance, continuous improvement is an essential attribute of benchmarking. This is because the aim of benchmarking is to improve certain elements of a business. This improvement should not merely be something that improves once and is forgotten, but something that improves over time and is continuous.
- Planning and Goal Setting: Once benchmarking has been carried out, goals and performance metrics are set in order to improve performance. These goals are new, more competitive targets for a company but they must be achievable. If goals are unrealistic to achieve teams become demotivated and goals are destined to remain unfulfilled.
- Encourage Ownership: When companies look at their processes and metrics they need to ask hard questions to get all the answers they need. This includes talking to everyone in the business and understanding their roles. By asking these questions and gaining a better understanding of everyone’s role, ownership of processes and performance is encouraged. This means that employees will take pride in their job and the work they do. This pride leads to better performance and higher-quality end results.
REQUIREMENTS:
Benchmark with presently available cars in the market for the following case.
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
So in my point of view, Mr.D.S. Pughazhyendhii's family requires what Safe Car yet the value which offers an Equilibrium strike of Mileage, Maintenance with Good space, Features and a Social Status too of not to be owning a car which is of entry segment but one which offers Value.With Transformation happening in Mindsets - Safety along with Good Interiors, Features are also making an important buying aspect.
Mr.Pughazhyendhii's major requirements in a car is
- 5-7 seats for his family members.
- Budget: Rs. 8-10 Lakhs/-, on road price
- Good Mileage
- Good car for easy commuting within city and long drive as well.
- He is also fond of big cars.
- 5-7 seats for his family member.
So I would suggest diesel/ petrol Engine Vehicle, SUV car is preferrable because that is spaceous and it will have some peppy pulling, used for long drive and it will be so safety for is family.
MY SUGGESTION OF CARS ARE:
- TATA NEXON
- MARUTI SUZUKI BALENO
- HYUNDAI VENUE
- MARUTI SUZUKI VITARA BREZZA
- FORD ECOSPORT
MODELS/SPECIFICATION:
TATA NEXON: (petrol)
Cost: 8.47 Lakh
MODEL:
SPECIFICATIONS SUMMARY:
- Mileage (ARAI) kmpl:17 Kmpl to 21 Kmpl
- fuel type: petrol
- fuel tank capacity:44L
- Gear Box:6 SpeedFuel
- Type:Petrol / Diesel
- Transmission:Manual / Automatic
- Driving Range 773 Km
- Length Width Height:3994*1811*1607
- Seating Capacity:5Boot Space:350
- Power:108.5bhp@3750rpm
- Torque:260Nm@1500-2750rpm
- Engine Displacement:1198 CC / 1497 CC
FEATURES:
- Power steering
- anti lock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
- air conditioner
- passenger airbag
- fog lights-front.
MARUTI SUZUKI BALENO: (diesel)
cost: 9.62 lakhs
MODEL:
SPECIFICATIONS SUMMARY:
- ARAI Mileage:22.94kmpl
- Displacement:1197cc
- Power:90hp
- Fuel type: Diesel
- Fuel tank capacity:37L
- Torque:113 n.
- Seating: 5
- Weight:1410Kg
- Engine:1.2L 90HP in-line 4
- Emission Norm compliance BS vi
- Engine displacement :1197cc
- Transmission:Automatic
FEATURES:
- Power steering
- anti lock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
- air conditioner
- passenger airbag
- fog lights-front.
HYUNAI VENUE: (diesel)
Cost: 9.5-10lakhs
MODEL:
Specifiactions Summary:
- Mileage (ARAI) kmpl: 17 Kmpl to 23.7Kmpl
- Fuel Type: Petrol / Diesel
- fuel tank capacity:45L
- kerb weight:1081-1230kg
- Transmission: Manual / Automatic
- displacement:1493cc
- max power:98.6hp / 4000rpm
- Length Width Height: 3995*1770*1605
- Seating Capacity: 5
- Boot Space: 350 L
- Power:98.6 bhp/4000rpm
- Torque: 240.26nm / 1500-2750rpm
- Engine Displacement: 998 CC / 1396 CC
- Gear Box: 7-Speed
FEATURES:
- Power steering
- anti lock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
- air conditioner
- passenger airbag
- fog lights-front.
MARUTI SUZUKI VITARA BREZZA: (petrol)
cost: 9.3 Lakhs
MODEL:

SPECIFICATION SUMMARY:
- ARAI mileage:18.76Kmpl
- Engine displacement:1462
- Max power :103.26hp / 6000rpm
- Fuel type:petrol
- Fuel tank capacity:48.0
- seating capacity:5
- max torque: 138nm / 4400 rpm
- transmission : Automatic
- kerb weight:1135-1150Kg
- Gross weight:1600Kg
FEATURES:
- Power steering
- anti lock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
- air conditioner
- passenger airbag
- fog lights-front.
FORD ECOSPORT: (petrol)
cost: 8-10 Lakhs
MODEL:
SPECIFICATION SUMMARY:
- Mileage (ARAI):14Kmpl-23Kmpl
- displacement:1496-1498cc
- fuel type:diesel/ petrol
- fuel tank capacity:52L
- length:3998mm
- width:1765mm
- height:1647mm
- seat: 5
- Weight: 1660Kg
- Engine:1.5l 122hp inline 3
- gear box:5 speed
- transmission:Automatic / manual
- Torque:149-215 n-m @ 1750-3250rpm
- power:98.96 bhp @3750rpm
FEATURES:
- Power steering
- anti lock braking system
- driver airbag
- automatic climate control
- alloy wheels
- power windows front
- air conditioner
- passenger airbag
- fog lights-front.
Lets took into differentce between cars Mention above and select which is suitable for The above conditions.Among them i recommended two cars they are
HYNDAI VENUE and FORD ECOSPORT. both this model cars are suitable and its best for the above family.
Comparison betweem the hyundai venue and ford ecosport:
|
BRAND NAME |
HYUNDAI |
FORD |
|
VARIENT |
1.2 KAPPA MTE |
1.5L PETROL AMBIENTE |
|
ON ROAD PRICE |
9.5 Lakhs |
10Lakhs |
|
FUEL TYPE |
Petrol |
Petrol |
|
FUEL TANK CAPACITY |
45 L |
52 L |
|
BODY TYPE |
SUV |
SUV |
|
MAX POWER (BHP&RPM) |
98.6 BHP/4000RPM |
98.96 BHP @3750RPM |
|
MILEAGE(ARAI) |
17.52 |
15.9 |
|
BOOT SPACE |
350 L |
352 L |
|
ENGINE DISPLACEMENT |
1197CC |
1496CC |
|
SEATING CAPACITY |
5 |
5 |
|
TRANSMISSION TYPE |
MANUAL |
MANUAL |
|
SAFETY |
ANTI LOCK BREAKING SYSTEM |
ANTI LOCK BREAKING SYSTEM |
|
TOP SPEED |
150KMPH |
170KMPH |
|
DIMENSTIONS AND CAPACITY |
HYUNDAI |
FORD |
|
LENGTH |
3995mm |
3988mm |
|
WIDTH |
1770mm |
1765mm |
|
HEIGHT |
1590mm |
1647mm ( with out rails) |
|
KERB WEIGHT |
1169Kgs |
1188Kgs |
|
WHEEL BASE |
2500mm |
2519mm |
|
GROUND CLEARANCE |
200mm |
200mm |
|
WHEEL SIZE |
15 INCHES |
13-19 INCHES |
HYUNDAI:
PROS :
- Feature-rich SUV,
- Internet Connectivity.
- Multiple Engine Options,
- Easy to drive, value based imt a plus point
- Great engine options including diesel and turbo petrol
- Looks nice, cabin is well paid out too
CONS:
- Less Legroom Space for taller Person
- Less Spacoius on Back Seat.
- Pick-Up in top gears.
- Long waiting period for some versions
- Space isn't in the league of the Nexon
DETAILED COMPARISON OF VENUE AND ECOSPORT:
Safety:Venue comes loaded with ABS (Anti-lock Braking System), Central Locking, EBD (Electronic Brake-force Distribution), ISOFIX (Child-Seat Mount). EcoSport has ABS (Anti-lock Braking System), Central Locking, EBD (Electronic Brake-force Distribution).
- Engine: Venue comes with a 4 cylinder, 1197 cc, Kappa 1.2 L MPi Petrol Petrol Engine which can generate 84 PS @ 6000 rpm power and 114 Nm @ 4000 rpm torque. Ford EcoSport, on the contrary comes with a 3 cylinder, 1496 cc, 1.5 litre petrol Engine Petrol engine which can generate 122PS@6500rpm power and 149Nm@4500rpm torque.
- Warranty: Hyundai Venue has a warranty of 3 Years/Unlimited Kms and Ford EcoSport has 3 Years Warranty.
- Body: Venue has 5 doors and 5 seats. It is an SUV with 350 Litres boot space, 45 Litres fuel tank capacity and a ground clearance of 200 mm. It is 1770 mm wide, 1590 mm high and 3995 mm long. It has 1168 Kg kerb weight and 2500 mm wheel base. Alternativelly, EcoSport is an SUV with 5 doors and 5 seats, 52 Litres fuel tank capacity, 352 Litres boot space, 200 mm ground clearance. It has 1647 mm (without rails) height, 3988 mm length, 1765 (w/o mirrors) mm width, and 1188 Kgkerb weight .
- Transmission: Hyundai Venue comes with FWD (Front Wheel Drive) and 5 Speed Manual transmission. And EcoSport comes with FWD (Front Wheel Drive) and 5 Speed Manual transmission.
- Brakes, Suspensions and Tires: Venue has Ventilated Disc brakes, Mc Pherson Strut With Coil Spring Rear suspension with Coupled Torsion Beam Axle with coil spring suspension and Drum brakes in rear wheels. It has a 195/65 R15 front tyre size. Contrastingly, Ford EcoSport has Independent Mc Pherson suspension and Ventilated Disc brakes in 195/65 R15 sized front wheels. It has Drum brakes in rear wheels.
As we seen in the clear cut about the 2 different cars hyundai and ford ecosport,Among both of them
(i would like to suggest HYNDAI is the best for the Mr. D.S. Pughazhyendhii family).
CONCLUSION:
The suggested of the best automotive car for Mr. D.S. Pughazhyendhii family is HYUNDAI VENUE. Among all the comparison it is suitable for BANGALORE road, And to travel upto 500Km.