Challenge

Benchmarking

BENCHMARKING:-

  • A benchmark is the standard by which performance is measured. The term benchmarking is used broadly in business, often to describe the process of measuring one thing against another to establish a standard acceptable value. But the true definition is a bit more technical.
  • Benchmarking is a process of comparing to compitators features,design,and price.
  • it is important process of analysing similar products of dimensions,specifications matrics
  • Benchmarking 1 is used to compare the cost,features and benchmarking 2 is used for each and every component of compitators vehicle.

Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, a five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road.

  • At present basically he needs 5 seater cars like SUV's and SEDAN,in cars most of the people safety is available seeing more specifications like airbags,comfort to travel more space for luggage in back side.
  • I can suggest for advance features available in below cars.

models price mileage fuel type

Tayota harsha etios 10lakhs 23-24kmpl diesel

hyundai i20 9lakhs 20-24kmpl diesel

maruthi suzuki dezire 8lakhs 22-24kmpl petrol

hyundai creta 10 lakhs 23-24kmpl diesel

In above i mentioned cars which car is interested for him depends upon his interest and cost choose any of them

conclusion:- finally my conclusion is i prefer tayota harsha etios more comfort for long jounery ,safety,more space for luggage and more specifications according to his requirements choose any of them in above four vehicles.

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