Benchmarking
WHAT IS BENCHMARKING?
Benchmarking is a technical word of comparison. Benchmarking is basically a comparison of what is already there in the market and how do I implement the plus points of my competitors on my own product. This is what is called as benchmarking.
CASE:
Mr. D.S. Pughazhyendhii is a married man who lives in Bangalore which is a highly crowded city. His Family comprises five members including his wife, five-year-old boy, his father, and his mother. He visits his native place Madurai which is 500kms away from Bangalore once in a month. Also, he will be using his car to commute to his office. His budget falls between 8 to 10 lakhs on road. Please suggest to him with options so that he will buy a good car for his family.
Note: Pughazhyendhii is fond of big cars
REPORT:
Mr. D.S. Pughazhyendhii budget falls between 8 to 10 lakhs on road and his Family comprises five members including his wife, five-year-old boy, his father, and his mother so as per my suggestion following cars is best in budget for Mr. D.S. Pughazhyendhii family
Tata Nexon XM
Tata Nexon XM is the petrol variant in the Nexon lineup and is priced at ₹ 8.54 Lakh.It returns a certified mileage of 17.57 kmpl. This XM variant comes with an engine putting out 118 bhp @ 5500 rpm and 170 Nm @ 1750 rpm of max power and max torque respectively. Tata Nexon XM is available in Manual transmission.

Mahindra XUV300
Mahindra XUV300 is a 5 seater Compact SUV available in a price range of ₹ 8.41 - 14.07 Lakh. It is available in 16 variants, 1197 to 1497 cc engine options and XUV300 offers two transmissions i.e. Manual & Automatic (AMT).

Hyundai Verna


Comparison between Tata Nexon vs Mahindra XUV300 vs Hyundai Verna vs Maruti Suzuki Swift
The Tata Nexon is available in 1199 cc engine with 1 fuel type options: Petrol,
Mahindra XUV300 is available in 1197 cc engine with 1 fuel type options: Petrol,
Hyundai Verna is available in 1497 cc engine with 1 fuel type options: Petrol and
Maruti Suzuki Swift is available in 1197 cc engine with 1 fuel type options: Petrol.
Nexon provides the mileage of 17.57 kmpl, XUV300 provides the mileage of 17 kmpl,
Verna provides the mileage of 17.7 kmpl and Swift provides the mileage of 23.2 kmpl.
Nexon vs XUV300 vs Verna vs Swift Comparison Overview
|
Key Highlights |
Nexon |
XUV300 |
Verna |
Swift |
|
Price |
₹ 8.54 Lakh |
₹ 8.41 Lakh |
₹ 9.40 Lakh |
₹ 8.20 Lakh |
|
Engine Capacity |
1199 cc |
1197 cc |
1497 cc |
1197 cc |
|
Power |
118 bhp |
109 bhp |
113 bhp |
89 bhp |
|
Transmission |
Manual |
Manual |
Manual |
Manual |
|
Fuel Type |
Petrol |
Petrol |
Petrol |
Petrol |
Engine & Transmission
| Nexon | XUV300 | Verna |
Swift |
|
|
Acceleration (0-100 kmph) (seconds) |
_ | _ | _ |
11.35 |
|
Engine |
1199 cc, 3 Cylinders Inline, 2 Valves/Cylinder, SOHC |
1197 cc, 3 Cylinders Inline, 4 Valves/Cylinder, DOHC |
1497 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC |
1197 cc, 4 Cylinders Inline, 4 Valves/Cylinder, DOHC |
|
Engine Type |
1.2L Turbocharged Revotron |
1.2 Turbo Petrol |
1.5 l MPi |
1.2L Dual Jet |
|
Fuel Type |
Petrol |
Petrol |
Petrol |
Petrol |
|
Max Power (bhp@rpm) |
118 bhp @ 5500 rpm |
109 bhp @ 5000 rpm |
113 bhp @ 6300 rpm |
89 bhp @ 6000 rpm |
|
Max Torque (Nm@rpm) |
170 Nm @ 1750 rpm |
200 Nm @ 2000 rpm |
144 Nm @ 4500 rpm |
113 Nm @ 4400 rpm |
|
Mileage (ARAI) (kmpl) |
17.57 |
17 |
17.7 |
23.2 |
|
Driving Range (Km) |
773 |
714 |
796.5 |
858 |
|
Drivetrain |
FWD |
FWD |
FWD |
FWD |
|
Transmission |
Manual - 6 Gears, Sport Mode |
Manual - 6 Gears |
Manual - 6 Gears |
Manual - 5 Gears |
|
Emission Standard |
BS 6 |
BS 6 |
BS 6 |
BS 6 |
|
Turbocharger/Supercharger |
Turbocharged |
Turbocharged |
X | X |
|
Others |
_ | _ | _ |
Idle Start/Stop |
Dimensions & Weight
| Nexon | XUV300 | Verna | Swift | |
| Length (mm) | 3993 | 3995 | 4440 | 3845 |
| Width (mm) | 1811 | 1821 | 1729 | 1735 |
| Height (mm) | 1606 | 1627 | 1475 | 1530 |
| Wheelbase (mm) | 2498 | 2600 | 2600 | 2450 |
| Ground Clearance (mm) | 209 | 180 | 165 | _ |
| Kerb Weight (kg) | _ | _ | _ | 891 |
Capacity
| Nexon | XUV300 | Verna | Swift | |
| Doors (Doors) | 5 | 5 | 4 | 5 |
| Seating Capacity (Person) | 5 | 5 | 5 | 5 |
| No of Seating Rows (Rows) | 2 | 2 | 2 | 2 |
| Bootspace (litres) | 350 | 257 | 480 | 268 |
| Fuel Tank Capacity (litres) | 44 | 42 | 45 | 37 |
Suspensions, Brakes, Steering & Tyres
| Nexon | XUV300 | Verna | Swift | |
| Front Suspension | Independent, Lower Wishbone, McPherson Strut with Coil Spring | MacPherson Strut with anti-roll bar | McPherson Strut with Coil Spring | MacPherson Strut |
| Rear Suspension | Semi-Independent; closed profile Twist beam with Coil Spring and shock absorber | Twist beam suspension with coil spring | Couple Torsion Beam Axle | Torsion Beam |
| Front Brake Type | Disc | Disc | Disc | Disc |
| Rear Brake Type | Drum | Disc | Drum | Drum |
| Minimum Turning Radius (metres) | 5.1 | 5.3 | 5.2 | 4.8 |
| Steering Type | Power assisted (Electric) | Power assisted (Electric) | Power assisted (Electric) | Power assisted (Electric) |
| Wheels | Steel Rims | Steel Rims | Steel Rims | Alloy Wheels |
| Spare Wheel | Steel | Steel | Steel | Steel |
| Front Tyres | 195 / 60 R16 | 205 / 65 R16 | 185 / 65 R15 | 185 / 65 R15 |
| Rear Tyres | 195 / 60 R16 | 205 / 65 R16 | 185 / 65 R15 | 185 / 65 R15 |
Features
-
Safety
Nexon XUV300 Verna Swift Overspeed Warning 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph 1 beep over 80kmph, Continuous beeps over 120kmph Emergency Brake Light Flashing X X ✔️ X Puncture Repair Kit ✔️ X X X NCAP Rating 5 Star (Global NCAP) 5 Star (Global NCAP) Not Tested 2 Star (Global NCAP) Airbags 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Passenger) 2 Airbags (Driver, Passenger) Child Seat Anchor Points ✔️ ✔️ ✔️ ✔️ Seat Belt Warning ✔️ ✔️ ✔️ ✔️
Braking & Traction
| Nexon | XUV300 | Verna | Swift | |
| Anti-Lock Braking System (ABS) | ✔️ | ✔️ | ✔️ | ✔️ |
| Electronic Brake-force Distribution (EBD) | ✔️ | ✔️ | ✔️ | ✔️ |
| Brake Assist (BA) | ✔️ | X | X | ✔️ |
| Electronic Stability Program (ESP) | ✔️ | X | X | X |
| Hill Hold Control | ✔️ | X | X | X |
| Traction Control System (TC/TCS) | ✔️ | X | X | X |
Locks & Security
| Nexon | XUV300 | Verna | Swift | |
| Engine immobilizer | ✔️ | ✔️ | ✔️ | ✔️ |
| Central Locking | Remote | With Key | Remote with Boot Opener | Keyless |
| Speed Sensing Door Lock | ✔️ | ✔️ | ✔️ | ✔️ |
| Child Safety Lock | ✔️ | ✔️ | ✔️ | ✔️ |
Comfort & Convenience
| Nexon | XUV300 | Verna | Swift | |
| Air Conditioner | Yes (Manual) | Yes (Manual) | Yes (Manual) | Yes (Automatic Climate Control) |
| Front AC | Single Zone, Common Fan Speed Control | Single Zone, Common Fan Speed Control | Single Zone, Common Fan Speed Control | Single Zone, Common Fan Speed Control |
| Rear AC | _ | _ | Vents Behind Front Armrest | _ |
| Heater | ✔️ | ✔️ | ✔️ | ✔️ |
| Vanity Mirrors on Sun Visors | Co-Driver Only | X | Co-Driver Only | Co-Driver Only |
| Cabin-Boot Access | ✔️ | ✔️ | X | ✔️ |
| Anti-glare Mirrors | Manual - Internal Only | Manual - Internal Only | Manual - Internal Only | Manual - Internal Only |
| Parking Assist | X | X | X | Reverse Camera |
| Parking Sensors | Rear | Rear | Rear | Rear |
| Cruise Control | X | X | X | ✔️ |
| Headlight & Ignition On Reminder | ✔️ | ✔️ | ✔️ | ✔️ |
| Keyless Start/ Button Start | X | X | X | ✔️ |
| Steering Adjustment | Tilt | Tilt | Tilt | Tilt |
| 12V Power Outlets | 1 | ✔️ | 1 | ✔️ |
Storage
| Nexon | XUV300 | Verna | Swift | |
| Cup Holders | Front Only | Front Only | Front & Rear | Front Only |
| Driver Armrest Storage | X | ✔️ | ✔️ | X |
| Cooled Glove Box | X | X | ✔️ | X |
| Sunglass Holder | ✔️ | X | X | X |
Doors, Windows, Mirrors & Wipers
| Nexon | XUV300 | Verna | Swift | |
| Outside Rear View Mirrors (ORVMs) | Black | Body Coloured | Body Coloured | Body Coloured |
| Scuff Plates | Optional | X | X | X |
| Power Windows | Front & Rear | Front & Rear | Front & Rear | Front & Rear |
| One Touch -Down | X | Driver | Driver | Driver |
| One Touch - Up | X | X | X | Driver |
| Adjustable ORVM | Electrically Adjustable & Retractable | Electrically Adjustable | Electrically Adjustable | Electrically Adjustable & Retractable |
| Turn Indicators on ORVM | ✔️ | X | ✔️ | ✔️ |
| Rear Defogger | X | X | X | ✔️ |
| Rear Wiper | X | X | X | ✔️ |
| Exterior Door Handles | Black | Body Coloured | Body Coloured | Body Coloured |
| Interior Door Handles | Painted | Black | Chrome | Chrome |
| Door Pockets | Front & Rear | Front & Rear | Front & Rear | Front & Rear |
| Boot-lid Opener | Electric Tailgate Release | Electric Tailgate Release | Electric Tailgate Release | Electric Tailgate Release |
Exterior
| Nexon | XUV300 | Verna | Swift | |
| Roof Mounted Antenna | ✔️ | X | ✔️ | ✔️ |
| Body-Coloured Bumpers | ✔️ | ✔️ | ✔️ | ✔️ |
| Body Kit | Cladding - Black/Grey | Cladding - Black/Grey | X | X |
| Rub - Strips | Black | X | X | X |
Lighting
| Nexon | XUV300 | Verna | Swift | |
| Ambient Interior Lighting | Optional | X | X | X |
| Daytime Running Lights | LED | X | X | LED |
| Fog Lights | _ | _ | _ | Halogen on front |
| Headlights | Halogen Projector | Halogen | Halogen | LED Projector |
| Automatic Head Lamps | X | X | X | ✔️ |
| Follow me home headlamps | ✔️ | X | X | ✔️ |
| Tail Lights | LED | LED | Halogen | LED |
| Cabin Lamps | Front | Centre | Front and Rear | Front |
| Headlight Height Adjuster | ✔️ | ✔️ | ✔️ | ✔️ |
| Rear Reading Lamp | X | X | ✔️ | X |
Instrumentation
| Nexon | XUV300 | Verna | Swift | |
| Instantaneous Consumption | ✔️ | X | ✔️ | ✔️ |
| Instrument Cluster | Digital | Analogue - Digital | Analogue - Digital | Analogue - Digital |
| Trip Meter | Electronic 2 Trips | Electronic 2 Trips | Electronic 2 Trips | Electronic 2 Trips |
| Average Fuel Consumption | ✔️ | ✔️ | ✔️ | ✔️ |
| Average Speed | ✔️ | X | ✔️ | X |
| Distance to Empty | ✔️ | ✔️ | ✔️ | ✔️ |
| Clock | Digital | Digital | Digital | Digital |
| Low Fuel Level Warning | ✔️ | ✔️ | ✔️ | ✔️ |
| Door Ajar Warning | ✔️ | ✔️ | ✔️ | ✔️ |
| Adjustable Cluster Brightness | ✔️ | X | X | ✔️ |
| Gear Indicator | X | ✔️ | X | X |
| Shift Indicator | Dynamic | Dynamic | ✔️ | Dynamic |
| Tachometer | Digital | Analogue | Analogue | Analogue |
-
Entertainment, Information & Communication
Nexon XUV300 Verna Swift Smart Connectivity Android Auto (No), Apple Car Play (No) Android Auto (No), Apple Car Play (No) Android Auto (No), Apple Car Play (No) Android Auto (Yes), Apple Car Play (Yes) Display Digital Display X X Touch-screen Display Integrated (in-dash) Music System ✔️ X X ✔️ Speakers 4 X X 6 Steering mounted controls X X X ✔️ GPS Navigation System X X X ✔️ Bluetooth Compatibility Phone & Audio Streaming X X Phone & Audio Streaming USB Compatibility ✔️ X X ✔️ Aux Compatibility ✔️ X X ✔️ AM/FM Radio ✔️ X X ✔️ Head Unit Size 2 Din Not Available Not Available Not Available iPod Compatibility ✔️ X X ✔️ Voice Command X X X ✔️ -
Manufacturer Warranty
Nexon XUV300 Verna Swift Battery Warranty (Kilometres) X X X X Warranty (Years) 2 3 3 2 Warranty (Kilometres) 75000 Unlimited Unlimited 40000 -
Rear row
Nexon XUV300 Verna Swift Seat Adjustment X 2 Way 2 Way 2 Way
Conclusion:
I will suggest the Tata Nexon car to Pughazhyendhii. Following are the reason for selection for this car.
- Safety
This is one of the main reasons why you should consider Tata Nexon. It was the first car from an Indian brand to score five stars in Global NCAP's crash test. This makes it one of the safest sub-compact SUVs in the country. The SUV gets dual airbags, ABS with EBD, electronic stability program, and reverse parking sensors as standard while higher trims get electronic traction control, roll-over mitigation, hydraulic brake assist, hill-hold control, and reversing camera.

- Practicality
The Nexon offers one of the best ground clearances in its segment. With a clearance of 209 mm, the Nexon is capable of taking over challenging terrains with ease. So, if your regular route includes nasty speed-breakers or flooded roads then the Nexon will have you covered. And the 350-litres of boot space will be sufficient in most cases.

- Features
Tata Nexon isn't the most feature-rich SUV in the segment but does get a variety of novel features such as a fully digital instrument cluster, a seven-inch touchscreen with smartphone connectivity, sunroof, iRA connectivity suite, automatic AC, cruise control, what3words navigation, Harman music system, and two driving modes. In addition to these, the Nexon also has automatic headlamps and rain-sensing wipers that make driving more convenient.

- Turbo petrol engine
If you want a spirited engine that doesn't leave you wanting for power (in most cases) then you should definitely consider Tata Nexon. Its 1.2-litre turbo petrol engine churns out 118 bhp with 170 Nm. You can pair this powerplant with a six-speed manual gearbox or AMT unit for added convenience.
