Benchmarking

1.Benchmark with present available cars in market for the following case.

Monthly Kms including Madurai return and office in Bangalore = 900 + (30*22) = 1860= 1900 Kms (Approx). For the cost of the vehicle I am assuming on road price to be considered. Also assuming Mr.D.S.Pughazhendhi comes from middle class family, so he will be using this car for 5-7 years. Having decent Kms running every month and will use the car for 5-7 years, a diesel car will be more economical to Mr.D.S.Pugazhendhi.

Car Model and variant	I20 Magna	Amaze S Diesel	Venue 1.2 S	Ertiga Vxi	Tigor XZ Plus Diesel	Xcent SX
Price (Lakh)	8.43	9.39	8.63	9.88	9.78	9.73
Type	Hatchback	Compact Sedan	Compact SUV	MUV	Compact Sedan	Compact Sedan
Mileage (Kmpl)	22-25	20-25	15-18	16-19	18-22	18-22
Safety Rating Out of 5	3	4	4	3	4	4
Maintenance cost(Rs) (5 years)	24000	28000	18000	27000	50000	18000

These are the cars I think will come in DSP's budget and also serve the purpose. My recommendation is to go for Honda Amaze. It has a decent safety rating, good mileage, enough space for 5 people and luggage. The service cost of Amaze is 24000 for 5 years which is quite economical as well.

If DSP is looking for bigger car in that budget than the options are very limited. In that case the new Hyundai Venue is definitely option to consider. He can get a good petrol model in that price bracket.