Benchmarking

EXERCISE FOR WEEK 1

Benchmark with present available cars in the market for the following CASE

Mr. D.S.Pughazhyendhii is married man who lives in Bangalore which is a highly crowed city. His family comprises of 5 members including his wife, 5 year old boy, father and his mother. He once in a month visits his native place Madurai which is almost 500kms away from Bangalore. Also he will be using his car to commute his office. His budget falls between 8 lakh to 10 lakh on road. Please suggest him with him with options so that he will buy a good car for his family.

NATE: PUGHAzHYENDHII is fond of BIG CARS

Introduction to Benchmarking

Benchmarking is a process of measuring the performance of a company’s products, services, or processes against those of another business considered to be the best in the industry, aka “best in class.” The point of benchmarking is to identify internal opportunities for improvement. By studying companies with superior performance, breaking down what makes such superior performance possible, and then comparing those processes to how your business operates, you can implement changes that will yield significant improvements.

That might mean tweaking a product’s features to more closely match a competitor’s offering, or changing the scope of services you offer, or installing a new customer relationship management (CRM) system to enable more personalized communications with customers.

There are two basic kinds of improvement opportunities: continuous and dramatic. Continuous improvement is incremental, involving only small adjustments to reap sizeable advances. Dramatic improvement can only come about through reengineering the whole internal work process.

Cars info

Cars are faster than walking or riding a bike if you are going a long way. They can carry more than one person and a large amount of luggage. Depending on local public transport quality, they can also be faster and far more convenient than using buses, bicycles or trains, and can often go where public transport cannot. 4-wheel drive "off road" vehicles are particularly good at reaching places difficult for other wheeled transport due to bad roads or harsh terrain. However, they cost more and burn more fuel, and there are many places even they cannot go.

Most cars enclose people and cargo in a closed compartment with a roof, doors and windows, thus giving protection from weather. Modern cars give further protection in case of collisions, as they have added safety features such as seat belts, airbags, crumple zones and side-impact protection that would be expensive or impossible on two-wheeled or light 3-wheeled vehicles, or most buses.

With regular check ups and service, cars can last a very long time. In some countries like Australia, you have to get your car checked by authorized mechanics regularly by law to confirm that your car is safe to drive. You can go to a car mechanic to get your car checked or have a mobile mechanic come to you to repair your car.

As per above problem statement I have found following 4 cars, those can full fill the requirements of Mr. D.S.Pughazhyendhii. They are as follows,
1. Tata Nexon
2. Hyundai Venue
3. Kia Seltos
4. Hyundia Creta

´1. Tata Nexon

The Tata Nexon has 1 Diesel Engine and 1 Petrol Engine on offer. The Diesel engine is 1497 cc while the Petrol engine is 1199 cc. It is available with the Manual and Automatic transmission. Depending upon the variant and fuel type the Nexon has a mileage of 17.0 to 21.5 kmpl. The Nexon is a 5 seater SUV and has a length of 3993mm, width of 1811mm and a wheelbase of 2498mm. Price of this car is about Rs. 6.94 – 12.69 Lakh

Key Specifications of Tata Nexon

ØARAI Mileage : 21.5 kmpl ØFuel Type : Diesel ØEngine Disp (cc) : 1497 ØMax power : 108.5bhp @4000rpm ØMax Torque : 260Nm@1500-2750rpm ØSeating Capacity : 5 ØFuel Tank Capacity : 44

Key Features of Tata Nexon

ü Power Steering ü Anti Lock Braking System ü Driving Air bag ü Automatic Climate Control ü Alloy Wheels üPower Window Front & many more features…

2.Hyundai Venue

The Hyundai Venue has 1 Diesel Engine and 2 Petrol Engine on offer. The Diesel engine is 1493 cc while the Petrol engine is 1197 cc and 998 cc. It is available with the Manual and Automatic transmission. Depending upon the variant and fuel type the Venue has a mileage of 17.52 to 23.7 kmpl. The Venue is a 5 seater SUV and has a length of 3995 mm, width of 1770 mm and a wheelbase of 2500 mm. Price of this car is about Rs. 6.69 - 11.5 Lakh

Key Specifications of Hyundai venue

Ø ARAI Mileage : 18.5 kmpl Ø Fuel Type : Petrol Ø Engine Disp (cc) : 998 Ø Max power : 108.35bhp @4000rpm Ø Max Torque : 171.6Nm@1500-4000rpm Ø Seating Capacity : 5 Ø Fuel Tank Capacity : 45

Key Features of Hyundai venue

ü Power Steering ü Anti Lock Braking System ü Driving Air bag ü Automatic Climate Control ü Alloy Wheels ü Power Window Front & many more features…

3.Kia Seltos
The Kia Seltos has 1 Diesel Engine and 2 Petrol Engine on offer. The Diesel engine is 1493 cc while the Petrol engine is 1497 cc and 1353 cc. It is available with the Manual and Automatic transmission. Depending upon the variant and fuel type the Seltos has a mileage of 16.1 to 20.8 kmpl. The Seltos is a 5 seater SUV and has a length of 4315mm, width of 1800mm and a wheelbase of 2610mm. Price of this car is about Rs. 9.89 - 17.34 Lakh

Key Specifications of Kia Seltos

Ø ARAI Mileage : 16.18 kmpl Ø Fuel Type : Petrol Ø Engine Disp (cc) : 1353 Ø Max power : 138bhp @6000rpm Ø Max Torque : 242Nm@1500-3200rpm Ø Seating Capacity : 5 Ø Fuel Tank Capacity : 50

Key Features of Kia seltos

ü Power Steering ü Anti Lock Braking System ü Driving Air bag ü Automatic Climate Control ü Alloy Wheels ü Power Window Front & many more features…

4. Hyundia Creta
The Hyundai Creta has 1 Diesel Engine and 2 Petrol Engine on offer. The Diesel engine is 1493 cc while the Petrol engine is 1497 cc and 1353 cc. It is available with the Manual and Automatic transmission. Depending upon the variant and fuel type the Creta has a mileage of 16.8 to 21.4 kmpl. The Creta is a 5 seater SUV and has a length of 4300mm, width of 1790mm and a wheelbase of 2610mm. Price of this car is about Rs. 9.99 – 17.2 Lakh

Key Specifications of Hyundia Creta

Ø ARAI Mileage : 18.5 kmpl Ø Fuel Type : Diesel Ø Engine Disp (cc) : 1493 Ø Max power : 113.42bhp @4000rpm Ø Max Torque : 250.06Nm@1500-2750rpm Ø Seating Capacity : 5 Ø Fuel Tank Capacity : 50

Key Features of Hyundia Creta

ü Power Steering ü Anti Lock Braking System ü Driving Air bag ü Automatic Climate Control ü Alloy Wheels ü Power Window Front & many more features…

Conclusion of this case study

From the above case study on benchmarking of different car which can full fill the requirements of Mr. D.S.Pughazhyendhii, these above cars can satisfy according to milage, & also these cars fall under the budget requirements, also suitable for his family according to seat wise.