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Content Marketing

A comprehensive and all-inclusive course on Content Marketing.

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Omkar Dinkar


Top Engineering College in Nashik - MET Institute of Engineering, Bhujbal Knowledge City

Pushkar Sonwane


Deogiri Institute Of Technology & Manegement

Pravin Magar


Dr. D. Y. Patil Institute of Technology

Shruti Jadhav

Speed Engineering Solutions

Sandip University

Shubham Nashirkar

UPR Engineering Pvt Ltd

Shri Datta Meghe Polytechnic

Ritik Rathi


Prof.Ram Meghe Institute of Technology & Research

Meghraj Patil

Tech Mahindra

Sinhgad College of Engineering, Pune

Akshay Pawar

Equilibrium Solutions

MET's Institute Of Engineering, Nashik, Maharashtra, India


This course is full of best-in-class content by leading faculty and industry experts in the form of videos and projects

Course Overview

  • This course helps in understanding the term "content" and how to market it.
  • We will also be looking into the parameters to develop a successful strategy and how to measure the results.
  • This course not only helps in understanding the basics of content marketing but also equips you to be able to prepare a successful content marketing strategy.

Course Syllabus

On a daily basis we talk to companies in the likes of Tata Elxsi and Mahindra to fine tune our curriculum.

Day 01 - Introduction to Content

  • Introduction
  • Key Elements
  • Types of Content and their Relevance
  • References
  • Need for Different Types of Content

Day 02 - What is Content Marketing?

  • Introduction to Content Marketing
  • Types of Content Marketing
  • Preparing a Content Marketing Plan
  • Finding Ideas for Content Marketing Campaigns

Day 03 - Content Marketing Strategy

  • Preparing Content Marketing Strategy

Day 04 - Content Creation

  • Importance and Relevance
  • Content Creation Process
  • Content Creation and its Relevance to Content Marketing

Day 05 - Medium/Media Vehicles in Content Marketing

  • Media Vehicles in Content Marketing
  • Types of Media Vehicles in Content Marketing
  • Media Vehicle Selection

Day06 - Tools and Analytics

  • Data Analytics
  • Basic Analytical Tools

Our courses have been designed by industry experts to help students achieve their dream careers

Ratings & Reviews by Learners

Skill-Lync has received honest feedback from our learners around the globe.

Google Rating

Content Marketing

Instructors profiles

Our courses are designed by leading academicians and experienced industry professionals.


1 industry expert

Our instructors are industry experts along with a passion to teach.


15 years in the experience range

Instructors with 15 years extensive industry experience.


Areas of expertise

  • Marketing

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